HOW TO START YOUR OWN BULLETIN BOARD ADVERTISING SERVICE

HOW TO START YOUR OWN BULLETIN BOARD ADVERTISING SERVICE

Believe it or not, bulletin boards actually work as a traffic

builders for any small business. They serve to enhance the

community relations image of a business, and the space required

to locate a bulletin board can be written off as a tax deduction

when listed as advertising or public relations expense.

People use these "business provided" bulletin boards to advertise

things they want to sell, home-based businesses, and whatever

they might want to trade for or buy. Then, they come back,

sometimes morning, noon and evening every day, to check them, or

to see who else has an announcement posted. Each time they

come into the business owner's store or shop, they may not feel

obligation to buy something, but of course the business owner has

another opportunity to sell them something.

Just about anybody can organize a route of bulletin boards;

charge the advertisers a small monthly fee; keep them up-to-date

and neat, (which will make the business owner happy) and make

some really easy money in the whole process.

The first step is to contact as many businesses in your area as

possible. Grocery stores, drugstores, barber shops, beauty

salons, service stations, quick print shops, rental shops, mobile

home parks, shopping centers, apartment complexes that have

foyers or recreation rooms---and the list goes on endlessly.

Sell them the idea of allowing you to install and maintain a

bulletin board service for them. Emphasize the community service,

the tax write-off,and the fact that you'll keep it neat. When you

get ten or more signed to allow you to install a bulletin board,

you're ready to start making your bulletin boards.

The best plan ( and of course the most economical) is to make

your own. Cut a piece of corkboard 3 feet by 4 feet, mount a 3/4

by 1 1/2 inch frame around the edge, and cover this frame with a

3 foot by 4 foot piece of plastic. Mount the plastic with hinges

at the top and hasp at the bottom. On the back of the corkboard,

install a couple of hooks for hanging it, and you're ready to go.

Make up a sign---you can even type it out and use it as another

bulletin board announcement---something like this:

CITY WIDE BULLETIN BOARD SERVICES!

Your announcement or advertisement displayed here for only $5 per

month! For more information, call 123-4567.

Put your sign or announcement on each of your bulletin boards,

lock them up, and install them in all your locations. Ten such

signs with only 50 announcements per bulletin board should bring

you an easy $500 per month.

When you put an announcement from the same person up on more

than one board, charge them $5 per announcement on each bulletin

board. And one other thing: The date the "run of display" ends

should be marked on each announcement you put on each of your

bulletin boards.

In all likelihood, you'll have people waiting for space on your

bulletin boards. Keeping records should be very simple and easy.

Start with a loose leaf notebook, blank paper and a couple of

packages of 3 by 5 cards. In your notebook, write down the date,

the amount of money received and the number of announcements

on display, and the contract expiration date. On the 3 by 5 cards,

write name, address, phone number and expiration date of each

contract, and the location (s) of the bulletin boards (s) that

particular announcement is on. Arrange the cards in chronological

order according to expiration date, and file them in a storage

box.

Once you get rolling, you shouldn't have to service your bulletin

boards more than once a week, and as more people see the, more

businesses will want you to put one in their business location,

and more people will want to display announcement. Simple, easy

and a real money-maker for you.

This kind of business is what the newspapers like to write about,

and the TV stations like to carry as news of what the people in

their areas are doing as entrepreneurs. So take the feature

editors out to lunch, make friends with them, and push for al the

free publicity you can get.

That's the plan. It's simple, easy and depending upon the

population density of your area it could very well be the very

thing you've been looking for to supply you an extra income. It

demands little investment, not much of your time and no special

training or education. But, as with any business venture, it

takes ACTION on your part. You must get out there and set it up,

and work at making it a success for YOU! It's really up to you,

and we wish you success in it.

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