ADVERTISEMENTS EXAMPLES

ADVERTISEMENTS EXAMPLES

The following contains various advertisements you may use to

sell "ABC'S of RED-HOT Name Lists"

-------------------Full Page Circular 1 --------------------

[ Editor's note: to fit the following on one 8-1/2x11 page,

place in three columns ]

BRAND NEW ALL-PROFIT PROGRAM FOR YOU! "ABC'S of

RED-HOT Name Lists" THE NEW MANUAL YOU CAN PRINT &

SELL! ALL MAILERS NEED THIS TO SUCCEED!

INSIDE SECRETS REVEALED NOW! For the first time, you'll be

shown exactly how the "professionals" make their money in this

fascinating business. You'll be able to use all these "special

secrets" and "tricks-of-the-trade" for your benefit.

You'll also learn all the angles used by mailing lists experts

to make their customers order repeatedly. And you'll have the

simple, but oh-so-powerful, techniques used to subtly command an

order from your prospect.

PARTIAL LIST OF TOPICS COVERED Name lists and their use.

What buyers look for when selecting a list. How to get started. How

and where to get names. How much to pay. How the "big boys" get

their names. How to use a drop-ship supplier to build your

business. How to start with little money. What you should know

about advertising. How to computerize your list. How to protect

your names. How to correctly run your business. How to sell your

lists. How to obtain and keep customers. How to insure winning

ads. How to buy lists from other dealers. Name lists... A profit

center for you. How to protect your lists. Plus much, much more.

All the facts and figures you'll need to get started

immediately!

WHY THE MAILING LIST BUSINESS IS SO PROFITABLE!

Unlimited market No high start up costs No need for employees

Product cost is extremely low Extremely high profit margin Large

amount of re-orders Sales are not seasonal Easy to start and

operate Can be run on a part-time or full-time basis No special

skills or education required Yields excellent profits A business that

you and your family can be proud of

DON'T WASTE VALUABLE TIME

Don't flounder around for years trying to find the right methods

and systems. Learn all the facts, now, right at the start.

Save time and money by using both wisely and correctly.

All instructions are written in clear, precise,

easy-to-understand, and put into practice language. You'll be

able to proceed at your own pace. Nothing is left dangling.

You'll get practical information - no fancy theories - no

amateur suggestions - strictly valuable professional pointers.

If you have a list to sell, here's your chance. If you don't

have a list, this manual will show you exactly, in a

step-by-step manner, how to acquire all the names you'll need.

Start on a shoestring if you wish. Build a business that will

pay you an income for the rest of your life. Remember, a

mailing list business can be operated from any location... any

state... any city, or rural area.

GET STARTED NOW! - FOR ONLY $10. INCLUDES FULL

REPRODUCTION RIGHTS to this complete program PLUS this

powerful sales circular!

BIG MONEY NEWS: When you order the "RED-HOT" program for

just $10, you also receive full reprint rights! This means you can

print the entire program - as well as this dynamic circular -

and earn over $9.50 profit on every sale! A prize-winner that

can spell "P-R-O-F-I-T-S" for YOU!

Bonus: Act today and we will include 8 sample circulars and

ads, which you can use to sell your new mailing lists!!

( order coupon ) O.K. Enclosed is $10. Please rush the

complete "RED-HOT" program. I understand I have full reprint

rights to the entire program, plus this big circular.

Copyright 1992 Bonanza

FULL REPRINT RIGHTS INCLUDED WITH PURCHASE!!

----------------------- 6 SAMPLE ADS ------------------------

NAME LISTS BUYERS - NAMES LESS THAN 30 DAYS OLD! IN

ZIP-CODE ORDER ON P&S LABELS. Shipped first-class or

Priority.

10 for 1 on any nixies. 200 - $6, 50 - $12, 1000 - $18

NAME LISTS - OPPORTUNITY SEEKERS 200 - $12 500 -

$20, 1,000 - $35 2,000 - $60, 5000 - $140 10,000 - $260

20,000 - $480 40,000 - $900 100,000 - $2,160

GUARANTEED MAILORDER NAMES TOP QUALITY BUYERS

ONLY 150 Refund for each undeliverable. (Guarantee for 60 days)

On Pressure Sensitive Peel & Stick Labels Buyers lists only [

prices and quantities listed in ad ]

CIRCULAR MAILING Let me mail your circulars with mine.

200 - $4.00 500 - $8.00 1000 - $15.00 Mailed monthly

to hot-steaming opportunity seekers! Checking copy sent. All

circulars must be approved first. Send a sample with SASE for

shipping instructions. Circulars received without approval will

be discarded. Rush sample and SASE today!!

HOT MAILING LISTS All spenders, updated Some have

responded to part or full time opportunities including

multi-level or chains. Guaranteed deliverable on peel and stick

labels. 5 million names available! [ prices and quantities

listed in ad ]

LIFETIME MAILING LISTS MEMBERSHIP JUST $10.00

Receive 198 names each and every month on peel and stick labels

for just 1 cent per name! All updated spenders - some have

responded to part or full time opportunities - including

multi-level or chains!

Your membership card guarantees fixed price of 1 cent each per

name - on peel and stick labels - anytime you want - each and

every month - long as you live.

Member can mail or publish this circular with your name on it.

Simply send your orders to us to fill. Keep $8.00 each new

member!

------------------Full Page Circular 2------------------------

FRESH RESPONSIVE MAILING LISTS THAT DELIVER

OPPORTUNITY SEEKERS - CASH BUYERS All proven mail order

buyers Our names are excellent for any type of money-making offer

including multi-level marketing

These people have spent for $20 to $500 and more, on Mail Order

MONEY-MAKING OPPORTUNITIES...

Show these people how to make money or sell something that

makes money and they will respond.

IF YOUR OFFER DOESN'T PULL TO THESE NAMES IT JUST

WON'T PULL OUR LISTS ARE DIFFERENT We gather out our

own BUYERS, OPPORTUNITY SEEKERS... Accurate records are

kept. Repeat buyers NEVER receive duplicate names. Most

important, WE make a LIMITED number of copies so the names

are NEVER overworked... We maintain and collect our own lists -

NO brokers fees - No middle-men... We pass all these savings on

to you at extremely LOW PRICES for such high quality names.

WE CONSIDER THE RENTING OF OUR MAILING LISTS TO BE A

VITAL PART OF OUR BUSINESS. OUR PRICES ARE RIGHT.

OUR SERVIC E IS PROMPT ANDACCURATE: AND YOU CAN

TEST AS FEW AS 100 NAMES.

GUARANTEED 100% DELIVERABLE: Return any undeliverable

piece, front face of envelope within 45 days and we will replace with

10 fresh names for each one returned... (please note) Our names

are rented for ONE TIME USE ONLY... They may not be copied,

duplicated or resold under any circumstances. Names are on

pressure sensitive "PEEL & STICK" labels. All Sharp, Clear and

Zip-Coded.

If you are a mailer, you owe it to yourself to test these names.

Once they work for your offer, you will have a whole new market

for your product or service..

SEND US A TRIAL TEST ORDER TODAY, and you be the judge.

We know of no better lists that you an get anywhere at any price.

When you place you order for a trial test, we suggest you send a

copy of your mailing piece(s) so as to avoid conflicting offers

mailed to the same group of names.

Complete order form below, detach and enclose in the convenient

return envelope.

[order form to left - at the bottom says:] Personal checks

warmly accepted - all orders filled same day received. Orders

shipped FIRST CLASS U.S. PRIORITY MAIL)

[price list to right as follows:] TEST TRIAL OFFER 100 names -

$9.00 200 names - $14.00 500 names - $25.00 etc.

-------------- Full page Circular 3---------------------------

[ Editor's note: to fit the following on one 8-1/2x11 page,

place in three columns ]

COMPUTERIZED LISTS OF MAIL ORDER BUYERS IN DOZENS

OF CATEGORIES

That's right! Thousands of firms and individual express their

confidence in us each year by allowing us to satisfy their most

discriminating mailing list needs.

CATEGORIES OF BUYERS 201 - Opportunity seekers - actual

buyers 202 - Novelty buyers 203 - Mail order enthusiasts - buyers

204 - Sales agents - buyers 205 - Catalog buyers 206 - Adult

product buyers 207 - Mail order jewelry buyers 208 - Education

buyers 209 - Home working buyers 210 - Religious product buyers

211 - Membership buyers 212 - Record and tape buyers 213 -

Music lovers who are mail order buyers 214 - Collectors who are

mail order buyers 215 - Antique buyers 216 - Executives 217 - Diet

program buyers 218 - Automotive buff buyers 219 - Vacation and

travel buyers 220 - Boating product buyers 221 - Demonstration

agent kit buyers 222 - Indoor hobby buyers 223 - Outdoor hobby

buyers 224 - Art buyers 225 - Small business buyers 226 - CB

radio buyers 227 - Charge account buyers 228 - Club membership

buyers 229 - Contributors 230 - Fund raising prospects 231 -

Gift buyers 232 - Photography mail order buyers 233 - Electronic

buyers 234 - Franchise prospects 235 - Sports enthusiasts 236 -

Book buyers 237 - Gourmet food buyers 238 - Gambling system

buyers 239 - Car stereo buyers Special Categories Available Upon

Request.

The key to your future success could very well be the right

source for mailing lists, and our mailing lists are our

specialty. In fact, we are one of the largest mailing list

suppliers in the entire nation. We have achieved this status by

honing our mailing lists to pinpoint precision. This means we

can zero in on the exact type of individual that is most likely

to respond to your offer. This type of service is very uncommon

in the list business and we want to serve you!

WHAT IS A QUALIFIED NAME? Simply stated, there are basically

three types of names used when a mailing list is compiled.

First, there are saturation names. These are names in a given

geographic area and usually consist of every household. Lists

of this nature are often used by churches or political parties,

but are never successful for mail order offers because the

interests of the recipients re too varied. Second, there are

lists of people who have inquired about various products or

services. Inquiry mailing lists, although far superior to

saturation lists or phone book names in mail order offers, often

do not produce the results that are necessary to obtain an

adequate profit. Third, there are actual buyers of products or

services. These people have spent their hard earned money

before on mail order offers. It is, therefore, logical to

assume that they will do so again. Thus, buyers lists are the

best and most responsive. WE CARRY ALL TYPES OF MAILING

LISTS, but we recommend and specialize in MAILING LISTS OF

ACTUAL BUYERS OF DOZENS OF DIFFERENT CATEGORIES.

MAILING LISTS AND THE COMPUTER We are a custom list

house. Each mailing list is fully computerized and personally

designed for the specific type of mailing to be done. Most of our

mail order lists are built from actual orders and are 100% buyers.

All of our mailing lists are printed on labels in the standard four

across format and are in zip sequence for bulk mailing without

hand sorting. Plus, all mailing lists supplied by us are put on

an exclusive 90 day reserve at no extra cost. In essence. this

means that our lists are mailed a maximum of 4 times a year and

never more than once in a 90 day span. This procedure protects

the quality of our lists and makes each offer more profitable.

Our mailing lists are guaranteed to be 95% deliverable and any

nixies (undeliverable names) are replaced 2 for 1 at no charge.

We not only offer you mailing lists, but a comprehensive list

service.

BEWARE OF CHEAP MAILING LISTS! Sometimes you'll see

mailing lists offered at extremely low prices. Believe me, you'll get

exactly what you paid for. In almost all cases, the names you

get will be photocopied on 33 up labels and not in zip order

(you need a computer to do that). The print will be of poor

quality and some names will be illegible. And most important,

without a computer you cannot update a mailing list or delete

the nixies. Consequently, you'll waste a lot of money on

printing and postage for undeliverables.

BUYING OR RENTING? Every day we get several telephone calls

from customers who say, "I want to buy some names". We would

like to take this opportunity to convey that we, like all quality list

sources, rent names for one time use. Each list that we ship to

a client has a few "dummy" names on it. This is how we protect

our lists from being duplicated and reused. This "salting"

procedure not only keeps our lists from being stolen, but it

ensures the quality for all our customers.

WHAT ABOUT THOSE WHO RESPOND TO YOUR OFFER OFF

OF OUR MAILING LIST? Those individuals who order from you

when you use our mailing list remain your customers and you can

remail to those names as often as you please. Eventually you have

enough names to build your own mailing list. This list will be your

best list because these people are already acquainted with you,

your company, and your product.

WHAT IS THE SIZE OF OUR UNIVERSE OR HOW MANY NAMES

ARE AVAILABLE FOR ME TO MAIL? Each category has a

universe of about 1/2 million names. This figure fluctuates as lists

are updated, nixies are deleted, and new names are added. If your

need for names is greater than 500,000, then contact us for special

arrangements. There is no doubt we'll be able to satisfy your

needs no matter what they may be.

HOW DO WE KEEP TRACK OF THE NAMES WE SEND YOU

SO YOU DON'T GET DUPLICATION OF FUTURE ORDERS? We

use a computer process to avoid sending the same names to a

customer when he reorders. This procedure is called "Nth name

select". Here is how it works. Suppose you place an order for 5000

names and the total file in that category is 500,000 names. When

we fill your request we will print every 100th name of the file. Now,

assume you order 10,000 names a month later. At that time, we will

print every 97th or 99th name of the same file. Thus we avoid

giving you duplicate names under any circumstances.

PRICING DATA Our prices are very reasonable and our minimum

order is only 1000 names. All lists are printed in zip sequence

on cheshire, gummed chesire, or pressure sensitive labels

(Cheshire labels are for machine application. Gummed cheshire

can be applied by hand, but must be moistened like postage

stamps. Pressure sensitive labels are specially designed for

hand application. They are peel and stick labels on a wax

backing. Pressure sensitive labels are $5 additional per

thousand regardless of quantity.) Here are our prices for

buyers lists:

[ Rate Table here ]

NOTES: 1. 9 track 800 bpi mag tape is available upon special

request and minimum order of 5000 names.

2. It is necessary to contact our office by telephone to order

more than 100,000 names in one category at one time.

3. The prices above reflect the quantity per category price.

Mixing of categories to increase quantity and receive volume

discounts is not permitted.

Zip and Geographic Selection Available with Orders of 5,000 or

more!

[ Order Form here ]

======================== The End ===========================

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